Black and white print; final products//specifications.

This is how the Paperchase logo and barcode would be applied to products. It would either be on the back or the bottom depending on the object it was being applied to. I have placed a white background behind the logo and barcode because otherwise they would blend into the background pattern on the notebook. I wanted to keep this as simple as possible so it didn't take anything away from the rest of the design. 

This is the final product range for the black and white print brief. The range clearly works well together even though the pattern has been applied in two different ways throughout the products. I feel this is something that makes this brief quite strong however because as a set everything is visually interesting and engaging. There was no layout development as such of the actual physical products because for me this brief was mainly about exploring pattern design, print processes and product range. There was also only one way that both the forms of pattern could be applied to products because the repeat pattern was designed to be applied to a whole area so for example the front of a greetings card and the flower shape is designed to sit on it's own so it made most sense to have this in the center of everything as this is where it would make the most of the white space and look most considered within the layout. It was just a matter of applying both these techniques across everything to make the whole range work together. I'm not too worried about this though because a lot of development went into developing the actual pattern and if it wasn't for this, there wouldn't be a product range. Only certain products would have the foil blocking applied to them because they have a higher quality and are to be used multiple times so consumers want a nice finish but others will be thrown away and need to be more afforable to compete with existing products so don't need this high value appearance and finish. 

All of the above products were specifically crafted for the purpose of photographs and not submission.

Specifications

Bag, greetings cards, tag, gift box, notebook cover and rubber covers: Thick white card

Flower pattern on gift range, note pad and folder: foil blocked black

Wrapping paper: cartridge paper

Pens and pencils: matt paper

The bag and the gift box would be available in three different sizes starting with the one in the image above and gradually getting larger. 

Print processes

Pencil case, pens and pencils: pad printing

Bag, greetings cards, tag, gift box, notebook cover, rubber covers, wrapping paper: Lithography

Flower pattern on various products: foil blocked

These print processes are based on the fact that some of the objects are 3D, some printed on paper stock need to be printed high quality and high volume using quality stock and that i'd like some of the products to have a high quality finishing technique applied to them. 

Although I originally specificed that everything would be printed on white card, I realised at this point that I hadn't actually considered the wrapping paper so have chosen a different stock for this based on the fact it has a slight texture to it therefor and element of quality.