The first workshop was thinking about what we want to do this year and what we need to do. We compiled lists for five different areas.
Skills to develop
WANT
- Illustrative type
- Branding
- Collaboration
- Illustration
- Book binding
- Screen printing
- Print processes
- Big ideas
- Communication with tutors
- Industrial experience
- Industrial contacts
- Thinking outside the box
- Working with people from other courses
- Layout: books//presentations
- Overall design skills
- Blogging
- Basic type understanding
- Hand rendering
- Digital rendering
- Time management
NEED
- Design for screen
- Software
- Confidence when presenting
- Research
- Writing
- Keeping up to date with blogging
- Experiment
- Work out of my comfort zone
- Full Fill everything i'll say i'll do
- Confidence
- Web design
- Indesign
- Illustrator
- Ask tutors if im unsure about something
- Relationship between type and image
- Visually interesting presentation
- Reading
- Feedback to others
- Make the most of facilties
- Design for an audience, not myself
- Confidence when talking to professionals
Products
WANT
- Hardback books
- Professional print
- Book covers
- Illustration on products for a purpose
- Publication design through to printing
- Fully intergrated campaign
- Handmade books
- Retail
- Design for a range
- Experimental//not yet tried
- Competitions
- Live briefs
- Solid product eg. bottle
- Textiles
- Cards
- 'Freelance' prints etc.
- Personal online presence
- Range of stock
- Branding for someone else
- Yearbook
NEED
- Website design
- Product multiple products for briefs
- Basic understanding of coding for websites
- Personal website
- Creative CV
- Tactile//interesting print
- Mailout for studios
- Professionally printed
- Easy to duplicate for client
- Design for a purpose
- Professional portfolio
- Branding on my blog
- Packaging
- Informative
- Photography
- Posters
- Hand rendered type
- Existing brand promotion
- Screen//digital based
Questions
WANT
- Where do I want to be?
- Who is my favourite illustrator?
- Do I want to aim my design at a particular audience?
- What do I need to do to get my branding skills on parr with illustration?
- What is my favourite typeface?
- Are there any useful websites i've not yet used?
- Are there any events I could visit for inspiration?
- Is there a better market for hand rendered design or digital?
- Which is the best way to promote myself?
- Who do I want to illustrate for?
- Are there any events I could take part in?
- Are my designs 'current' enough?
- What do I want out of a career?
- How realistic is it for me to be Leeds based when I graduate?
- Do I have a unique illustrative style?
- What can I do to be different?
- Would setting up Etsy benefit me?
- Will I be confident in myself and my design by the end of the course?
- What is seen as 'popular' now?
- Will anyone want to collaborate cross course?
NEED
- Is there anything I should focus on that I don't enough?
- Are my briefs going to fully exploit my capabilties?
- Is there anyone else in the college who wants to collaborate with me?
- What studio environment am I better suited to?
- Do I want to work with a large or small company?
- Do I want to freelance as well as have a job?
- What do I want out of graphic design?
- Am I good enough to full fill my aspirations?
- Are my skills stronger with illustration or branding?
- What style of branding do I like?
- Do I want to create work for popular brands?
- What is my favourite branding studio?
- Can I get a job that requires both of my skills?
- How do you approach printers?
- Is there a particular place to find work?
- Do I NEED to have a work placement?
- What is design like in other countries?
- Can I work comfortably with design for screen?
- What do I need to do to full fill my design potential?
- How much would I initially charge for freelance?
Research
WANT
- Print processes
- Current and past illustration
- Book binding
- Printers to work with
- People to collaborate with
- 'What is illustration?'
- The basics of typography
- General graphic design interests
- Current graphic design
- Designers/studios of interest
- Competitors
- Live briefs
- Gallery visits for inspiration
- New places to visit
- Print visit
- Where do I want to be based as a designer?
- Culture and how it relates to design
- Superbrands: history
- Branding
- Media that best suits my illustration
NEED
- Further industrial contacts
- Whats happening now in design
- Dissertation: Coca-Cola, branding, advertising, theories, questions to ask
- Things going on that I can visit
- Opportunities that will give me experience
- Places i'd feel comfortable for work (cities)
- Branding studios
- Is there a market for my style of work?
- Ask more freelancers questions
- Television adverts (branding)
- Etsy//pros and cons
- Past student work for standard to work to
- Designers
- Studios
- Competitors
Portfolio
WANT
- Things//subjects I enjoy
- Professional
- Organised
- Bright/bold work
- Largely print based work
- Something that reflects me
- A range of briefs
- Something I can be proud of
- Suitable for interview
- Professional photographs
- Self branding
- Approval of tutors//other professionals
- Well considered layout
- High print quality
- Showcase skills
- To be admired
- Unique
- Industry standard
- Summary of third year
- Collaborative projects
NEED
- Subjects that showcase a range of skills
- Full of work
- Work with a range of processes
- Professional layout and photographs
- Some screen based work to show further skills
- A range of colour throughout
- My design interests
- Professional layout
- Personal style
- Draw attention
- Stand out
- Meet assessment requirements
- Feedback
- Exciting
- Well considered order
- Clean//edgy
- Relevent to areas of design I like
- Strongest work
- Aspirations
- Something i'll treasure
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